Testimonials/News Story
NETAAC Announces New Graphic Identity
The New England Trade Adjustment Assistance Center (NETAAC) announced the release of a graphic identity “facelift” that includes a new logo, tagline, and informational materials. “The new identity program was created to better represent the value and high quality of services we offer qualifying businesses” explained Lisa McHatton,Director of the Lowell Ma based TAAC division. “ Our new logo and ‘seal’ is more in keeping with the government-sponsored program we actually represent. It also better defines us as a unique division that concentrates on helping only New England businesses. And and our new tagline ‘Helping Businesses Rediscover Success’ really sums up what it is we offer – a chance for once thriving businesses to rediscover ways to compete in an ever-expanding global market”
Lisa went on to explain that there are may be businesses out there that simply don’t realize they qualify: “ We really hope our new identity will be help generate renewed interest and understanding of what NETAAC does. We need to get the message out there to New England businesses hurt by import trade: ‘discover NETACC...rediscover success!’”
April 8, 2009
New England Trade Adjustment Assistance Center, Inc. (NETAAC), 600 Suffolk St., Lowell, MA 01854